Performance Tracking > 2017 Valentine's Day |
WebSitePulse 2017 Valentine's Day Online Retail Performance and Uptime Report
The next huge shopping fever is knocking on the door already. Yes, it's time for St. Valentine’s Day.
So what is “the cost of love”? According to the National Retail Federation, Americans will have spent approximately over $20 billion for Valentine’s Day this year. And since more and more customers are buying online, as it is faster, easier and, let's face it cheaper, e-shops are once again facing one “simple” task. Keep your website up and make sure it is faster than the competitors'. High downtime and response time mean disappointed customers – regardless of how great your Valentine’s gifts are.
As usual, we are going to monitor 7 of the most popular online retailers for Valentine’s day gifts. In the previous years, many of them were close to 100% availability and excellent performance, but let’s not forget that online customers become more pretentious regarding the websites’ performance. Thus, some websites might not be able to bear the heavy traffic and/or keep low response time just as they did in the previous years.
So why take any chances? Do the right thing and monitor your website.
WebSitePulse reports the following results from web performance measurement of the websites participating in the the Holiday Retail Performance and Uptime Report:
The daily Average Response time from all monitored websites was 3.666 sec.
The typical shopping transaction took the least time for brookstone.com visitors - 1.435 sec., while the visitors of ftd.com had to be the most patient, as the shopping transaction there took in average of 5.691 sec.
Four of the monitored websites delivered above-the-average response times for their transactions, while three of them demonstrated below-the-average daily performance.
The daily average uptime for the entire Group was 98.4%.
Three websites were available with no interruptions - 100%.
Four websites' availability was above the average, while three sites dragged the average down with below-the-average availability.
No events of particular importance or possible negative impact on the online visitors' interaction with the Websites included into the 2017 Valentine's day report were detected during the reported period, and according to WebSitePulse, the Group delivered the expected levels of End-User experience and Customer satisfaction.
Please, scroll down for Detailed Reports and Charts provided by WebSitePulse:
Daily Response Times
Average Response Times for February 16, 2017
Average Response Times February 01, 2017 - February 16, 2017
Hourly Average Response Times
Select individual website to display:
Average response times by hour for February 16, 2017
Average response times by hour February 01, 2017 - February 16, 2017
Uptime February 16, 2017
Uptime February 01, 2017 - February 16, 2017
The 2017 Valentine's Day Reports reflect a complete fullpage web transaction, representative for the End Users' interactions with a website. The reporting period covers the dates between February 1st and February 17th, 2017. Performance and availability measurements are made for a typical multi-step web transaction at 15 minute monitoring interval, every day 24/7. The WebSitePulse application monitoring service is used to collect data and to create the reports.
The steps in each transaction are comparable for all websites, and reflect the real online shopper experience. The simultaneous monitoring is performed from 3 US-based locations of the WebSitePulse monitoring network: San Francisco, CA, Chicago, IL, and Washington, DC. In case of a detected malfunction or unavailability, the system performs automated error verification from 3 independent resources and only after the above procedure is performed and has returned consistent results, the detected error is confirmed, recorded, and included in the daily performance reports. In these cases, an advanced WebSitePulse exclusive feature comes into play - Forced Monitoring -, which automatically switches to a 3 minute monitoring interval for increased accuracy.
WebSitePulse is a leading provider of global, independent, and objective availability and performance monitoring of web sites, servers, network components, web applications, e-business- and email round-trip transactions.
For more information about this report please contact:
George T., CTO
WebSitePulse launched the Performance and Uptime Reports program to keep the general public and the Internet community informed about the performance of specific websites and the challenges their webmasters, owners and operators are facing on a daily basis, especially when the web traffic intensifies due to some special events through the year. Some of the most popular web destinations, related to each particular event, are selected for the purpose of the Reports, and data from their performance measurements is made available on the WebSitePulse public website.
With the intention to broadly disseminate this information for the benefit of the Internet community, we encourage the use of this information without prior approval and under the following Terms and Conditions:
The Data from the performance measurements cannot be changed or manipulated and should be used "as is".