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Performance Tracking  > 2015 Valentine's Day

WebSitePulse 2015 Valentine's Day Retail Performance Report Summary


St. Valentine’s Day is over and so is the monitoring of 7 of the most popular websites for Valentine’s gifts.

During the period from January 31st until February 16th we monitored 7 websites and reported their performance and availability daily. The idea behind was to see how they would handle the heavy traffic flow during the Valentine’s shopping fever.

Here’s what we found:

Response time

Harryanddavid.com scored the lowest response time – 7.51 seconds. That means visitors didn’t wait long to load certain pages. Ftd.com had 25 seconds of response time on average. Since this was a little too high, it’s possible that some impatient visitors switched to a competitor. In fact, four of the monitored websites had high response time meaning they had difficulties handling the heavy traffic load.

Availability

As far the availability (uptime) is concerned, ftd.com was available almost the whole time – 99.98%. brookstone.com was up 99.97% of the time. The rest of the websites remained in the 99’s per cent availability, which is quite an achievement.

To see the detailed daily reports, see below.

Average Response times for the whole period
#TargetSan Francisco, CAChicago, ILWashington, DCAvg. resp. time
1harryanddavid.com7.4249.0576.0477.509
2helzberg.com9.41010.5177.4479.125
3brookstone.com12.28815.3705.89011.183
4pagoda.com10.45716.86916.27414.533
51800flowers.com16.26419.5728.87714.904
6vermonteddybear.com27.5989.87911.09916.192
7ftd.com26.28136.06114.02225.455

Average Uptime for the whole period
#TargetSan Francisco, CAChicago, ILWashington, DCAvg. uptime
1ftd.com99.947%100.000%100.000%99.982%
2brookstone.com99.988%99.940%99.986%99.971%
3helzberg.com99.857%99.831%99.880%99.856%
4harryanddavid.com99.663%99.712%99.762%99.712%
51800flowers.com99.495%99.558%99.560%99.538%
6pagoda.com99.916%99.609%98.790%99.438%
7vermonteddybear.com98.935%99.585%99.425%99.315%

Best regards, and takeITeasy™ with WebSitePulse™

Iavor Marinoff, CEO

Methodology:
The 2015 Valentine's Day Reports reflect a complete fullpage web transaction, representative for the End Users' interactions with a website. The reporting period covers the dates between February 2 and February 16, 2015. Performance and availability measurements are made for a typical multi-step fullpage web transaction at 15 minute monitoring interval, every day 24/7. The WebSitePulse application monitoring service is used to collect data and to create the reports.
The steps in each transaction are comparable for all websites, and reflect the real online shopper experience. The simultaneous monitoring is performed from 3 US-based locations of the WebSitePulse monitoring network: San Francisco, CA, Chicago, IL, and Washington, DC. In case of a detected malfunction or unavailability, the system performs automated error verification from 3 independent resources and only after the above procedure is performed and has returned consistent results, the detected error is confirmed, recorded, and included in the daily performance reports. In these cases, an advanced WebSitePulse exclusive feature comes into play - Forced Monitoring -, which automatically switches to a 3 minute monitoring interval for increased accuracy.

About WebSitePulse:
WebSitePulse is a leading provider of global, independent, and objective availability and performance monitoring of web sites, servers, network components, web applications, e-business- and email round-trip transactions.

Contact:
For more information about this report please contact:
George T., CTO
phone: 1-407-380-1600
email:


Reproduction:
WebSitePulse launched the Performance and Uptime Reports program to keep the general public and the Internet community informed about the performance of specific websites and the challenges their webmasters, owners and operators are facing on a daily basis, especially when the web traffic intensifies due to some special events through the year. Some of the most popular web destinations, related to each particular event, are selected for the purpose of the Reports, and data from their performance measurements is made available on the WebSitePulse public website.

With the intention to broadly disseminate this information for the benefit of the Internet community, we encourage the use of this information without prior approval and under the following Terms and Conditions:
  • WebSitePulse should be referred as the "Source" of the information;
  • WebSitePulse should be acknowledged as the owner of the copyrights of the information in the Reports;
  • The texts of the Reports could be changed or altered to better suit the needs and the style of the publisher without prior notice to WebSitePulse. However, the integrity and the meaning of the information should be preserved;

The Data from the performance measurements cannot be changed or manipulated and should be used "as is".



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