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Performance Tracking  > 2009 Mother's Day

Websitepulse 2009 Mother's Day Performance & Uptime Report Summary


This year we monitored seven high-profile retail websites for their performance and uptime during the busy Mother's Day shopping period of May 5 through May 11. Sites monitored included AmericanGreetings.com; ProFlowers.com; TeleFlora.com; FTD.com; 1800flowers.com; RedEnvelope.com and Hallmark.com.


The daily Average Response time from all monitored websites was 2.260 seconds, which, by comparison, is about two times faster than that of the retail sites that we monitored for this report in 2007.


This year four of the monitored websites (Hallmark.com, 1800flowers.com, ftd.com and AmericanGreetings.com) delivered above-the-average response times for its shopping transaction, while the other three demonstrated below-the-average daily response times.


The typical transaction loading took the least time for ftd.com visitors at 1.316 seconds, while the visitors of redenvelope.com had to be the most patient, as the loading there took in average of 3.581 seconds.


The daily average uptime for the entire Group was 99.861%.


Two websites were available with no interruptions 100% of the time.


Four websites' availability was above-the-average, while the other three didn't not measure up to this performance and dragged the average down with below-the-average availability.



Incidents of note: Most of the sites with the exception of teleflora.com and 1800flowers.com experienced some minor outages. The most notable incidents occurred in the very beginning of the tracking period when RedEnvelope.com and proflowers.com experienced connection and content problems. See Daily reports section for full details about period.



How much does downtime and sluggish service cost?

We created a handy tool that allows you to estimate what service availability and downtime issues can cost your company in lost sales and revenue. Click here to do the math.

The summarized numbers and averages for the entire monitoring period are shown in the tables below:

Average Response times for the whole period
#TargetSan FranciscoChicagoWashingtonAvg. resp. time
1ftd.com1.8880.5961.1121.199
21800flowers.com2.5371.2980.6611.498
3hallmark.com1.9701.7331.5591.754
4americangreetings.com2.4191.7171.2461.794
5proflowers.com2.9722.1501.9832.368
6redenvelope.com1.7643.4443.2162.808
7teleflora.com3.7142.6412.9763.110

Average Uptime for the whole period
#TargetSan FranciscoChicagoWashingtonAvg. uptime
1redenvelope.com100.000%100.000%100.000%100.000%
21800flowers.com100.000%100.000%100.000%100.000%
3proflowers.com100.000%100.000%100.000%100.000%
4americangreetings.com100.000%100.000%100.000%100.000%
5teleflora.com100.000%100.000%100.000%100.000%
6ftd.com100.000%99.942%100.000%99.981%
7hallmark.com99.820%100.000%100.000%99.940%

Best regards, and takeITeasy™ with WebSitePulse™

Iavor Marinoff, CEO


Methodology:
The 2009 Mother's Day Reports reflect a complete web transaction, representative for the End Users' interactions with a website. The reporting period covers the dates between May 05 and May 12, 2007. Performance and availability measurements are made for a typical multi-step web transaction at 15 minute monitoring interval, every day 24/7. The WebSitePulse application monitoring service is used to collect data and to create the reports.
The steps in each transaction are comparable for all websites, and reflect the real online shopper experience. The simultaneous monitoring is performed from 3 US-based locations of the WebSitePulse monitoring network: San Francisco, CA, Chicago, IL, and Washington, DC. In case of a detected malfunction or unavailability, the system performs automated error verification from 3 independent resources and only after the above procedure is performed and has returned consistent results, the detected error is confirmed, recorded, and included in the daily performance reports. In these cases, an advanced WebSitePulse exclusive feature comes into play - Forced Monitoring -, which automatically switches to a 3 minute monitoring interval for increased accuracy.

About WebSitePulse:
WebSitePulse is a leading provider of global, independent, and objective availability and performance monitoring of web sites, servers, network components, web applications, e-business- and email round-trip transactions.

Contact:
For more information about this report please contact:
George T., CTO
phone: 1-407-380-1600
email:


Reproduction:
WebSitePulse launched the Performance and Uptime Reports program to keep the general public and the Internet community informed about the performance of specific websites and the challenges their webmasters, owners and operators are facing on a daily basis, especially when the web traffic intensifies due to some special events through the year. Some of the most popular web destinations, related to each particular event, are selected for the purpose of the Reports, and data from their performance measurements is made available on the WebSitePulse public website.

With the intention to broadly disseminate this information for the benefit of the Internet community, we encourage the use of this information without prior approval and under the following Terms and Conditions:
  • WebSitePulse should be referred as the "Source" of the information;
  • WebSitePulse should be acknowledged as the owner of the copyrights of the information in the Reports;
  • The texts of the Reports could be changed or altered to better suit the needs and the style of the publisher without prior notice to WebSitePulse. However, the integrity and the meaning of the information should be preserved;

The Data from the performance measurements cannot be changed or manipulated and should be used "as is".