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Performance Tracking  > 2018 Mother's Day

Websitepulse 2018 Mother's Day Performance & Uptime Report Summary


2018 Mother’s Day fever is over now and it was quite successful for the online gift retailers, since near 86% of the Americans celebrated that holiday and 31% of them were expected to shop online. As the holiday passed, we have finished monitoring 11 of the most popular gift shopping websites for our 2018 Mother’s Day Report.

For the purpose of this Performance Report, WebSitePulse as usual measures not only the performance of the websites home pages, but measures a complete web transaction representative for the end users' interactions with a website as well.

The report measures Uptime and Response Time as the most important metrics for the availability and the reliability of any web-based operation, critical for the end users' overall online experience. Measurements of the multi-step online transactions are made every 15 minutes, simultaneously from 3 different monitoring locations: Washington DC (US East Coast), San Francisco, CA (US West Coast) and Chicago, IL (US Central).

The overall performance of the most of the monitored gift shopping websites demonstrated their preparedness to meet the challenges of the expected heavier web traffic during the Mother’s Day week.

This year there were no stores which operated with no interruptions during the monitoring period, however the best overall uptime and the fastest response time were detected on the exact holiday date – May 13th: 99.91% overall uptime and 2.980 sec overall response time. We have also found out the daily average response time from all monitored websites was 3.293 sec. The daily average responses by locations are as follow:
  • Washington DC (US East Coast) – 3.449 sec
  • San Francisco, CA (US West Coast) – 3.225 sec
  • Chicago, IL (US Central) – 3.205 sec

This year sees.com leads the speed chart with an average response time of 0.905 seconds, followed by fromyouflowers.com (1.287 sec) and personalizationmall.com (1.378 sec). Far away at the bottom of the table was giftbasketsplus.com with 7.046 seconds average response time which surely frustrated many of the site’s visitors and may have led to high site abandonment.

Comparing to the last year’s performance, the 3 leaders prolonged their response time by average of 0.348 seconds while the slowest site this year performed on average 1.762 seconds slower than in 2017 Mother’s Day monitored period.

The daily average uptime for the entire group of 11 websites for 2018 Mother’s Day shopping season was 98.846%. The daily average uptime by locations are as follow:
  • Washington DC (US East Coast) – 98.87%
  • San Francisco, CA (US West Coast) – 98.88%
  • Chicago, IL (US Central) – 98.78%

As we mentioned earlier there were no websites with no interruptions (100% uptime) during the whole monitoring period. The winner with 99.981% uptime is this years’ fastest website – sees.com, followed by personalizationmall.com (99.976%) and teleflora.com (99.976%). At the bottom of the availability chart stands gifts.com with 93.781% uptime which means it was not accessible to its customers for nearly 12 hour during the monitored period.

Average Response times for the whole period
#TargetSan FranciscoChicagoWashingtonAvg. resp. time
1sees.com0.8730.9100.9330.905
2fromyouflowers.com1.3231.0801.4571.287
3personalizationmall.com1.5351.3471.2521.378
4proflowers.com2.4013.0463.1292.858
51800flowers.com3.1383.1812.9353.084
6berries.com2.9603.3763.2383.191
7ftd.com3.4443.3773.2923.371
8teleflora.com4.0303.1853.6603.625
9gifttree.com3.8263.5126.0664.468
10gifts.com4.6155.2255.1845.008
11giftbasketsplus.com7.3337.0146.7917.046

Average Uptime for the whole period
#TargetSan FranciscoChicagoWashingtonAvg. uptime
1sees.com99.978%99.966%100.000%99.981%
2personalizationmall.com100.000%99.940%99.983%99.974%
3teleflora.com100.000%99.938%99.963%99.967%
4giftbasketsplus.com99.973%100.000%99.921%99.965%
5fromyouflowers.com99.945%99.938%99.974%99.952%
61800flowers.com99.952%99.969%99.926%99.949%
7proflowers.com99.879%99.871%99.955%99.902%
8berries.com99.745%99.663%99.661%99.690%
9gifttree.com97.338%97.338%97.338%97.338%
10ftd.com97.194%96.211%97.048%96.818%
11gifts.com93.728%93.801%93.814%93.781%

Best regards, and takeITeasy™ with WebSitePulse™

Iavor Marinoff, CEO


Methodology:
The 2018 Mother's Day Reports reflect a complete web transaction, representative for the End Users' interactions with a website. The reporting period covers the dates between May 8th and May 15, 2017. Performance and availability measurements are made for a typical multi-step web transaction at 15 minute monitoring interval, every day 24/7. The WebSitePulse application monitoring service is used to collect data and to create the reports.
The steps in each transaction are comparable for all websites, and reflect the real online shopper experience. The simultaneous monitoring is performed from 3 US-based locations of the WebSitePulse monitoring network: San Francisco, CA, Chicago, IL, and Washington, DC. In case of a detected malfunction or unavailability, the system performs automated error verification from 3 independent resources and only after the above procedure is performed and has returned consistent results, the detected error is confirmed, recorded, and included in the daily performance reports. In these cases, an advanced WebSitePulse exclusive feature comes into play - Forced Monitoring -, which automatically switches to a 3 minute monitoring interval for increased accuracy.

About WebSitePulse:
WebSitePulse is a leading provider of global, independent, and objective availability and performance monitoring of web sites, servers, network components, web applications, e-business- and email round-trip transactions.

Contact:
For more information about this report please contact:
George T., CTO
phone: 1-407-380-1600
email:


Reproduction:
WebSitePulse launched the Performance and Uptime Reports program to keep the general public and the Internet community informed about the performance of specific websites and the challenges their webmasters, owners and operators are facing on a daily basis, especially when the web traffic intensifies due to some special events through the year. Some of the most popular web destinations, related to each particular event, are selected for the purpose of the Reports, and data from their performance measurements is made available on the WebSitePulse public website.

With the intention to broadly disseminate this information for the benefit of the Internet community, we encourage the use of this information without prior approval and under the following Terms and Conditions:
  • WebSitePulse should be referred as the "Source" of the information;
  • WebSitePulse should be acknowledged as the owner of the copyrights of the information in the Reports;
  • The texts of the Reports could be changed or altered to better suit the needs and the style of the publisher without prior notice to WebSitePulse. However, the integrity and the meaning of the information should be preserved;

The Data from the performance measurements cannot be changed or manipulated and should be used "as is".