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Performance Tracking  > 2013 Mother's Day  > Introduction

WebSitePulse 2013 Mother's Day Retail Performance and Uptime Report

Mother’s Day is almost here and retailers, restaurants and spa centers are feverishly preparing for the big day when they will have the chance to pamper the well-respected mothers. Apparently, sales for that day will depend on husbands, partners and kids and as it usually happens, many of them would wait almost until the last day to purchase the gifts online.

According to telegraph.co.uk, the most common gifts for moms are flowers, chocolate, alcohol, beauty treatments and gift cards. Also, a study recently revealed that the higher spend on Mother's Day compared to that on Father’s is simply because that day means much more to the mother than what Father’s Day means to the father.

That is why we have chosen to monitor several of the most popular websites used for gift purchases for moms. Last year, the same websites demonstrated excellent performance and availability and we can't wait to see whether they could bear the high load of traffic during the period between May 1th and May 12th just as well.

We will be updating detailed daily reports and charts and will be publishing the results on this page after May 5th. These reports will reflect not only the performance of the websites' home pages, but also complete web transactions for the end users' interactions with these websites. Measurements of the multi- step web transactions are made every 15 minutes, from 3 different monitoring locations.