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Performance Tracking  > 2021 Mother's Day

Websitepulse 2021 Mother's Day Performance & Uptime Report Summary


Mother's Day 2021 has passed with big success even in the current COVID-19 pandemic. After all, about 83% of the US population celebrated it. A record of $28.9 billion was expected to be spent this year, $2.2 billion more than 2020 Mother's Day spending.

The holiday was wildly successful for the online retailers who fulfilled more than half of the gift purchases.

Now, when the holiday weekend is over, we have finished monitoring 11 of the most popular gift shopping websites for our 2021 Mother's Day Report.

For this Performance Report, WebSitePulse, as usual, measures not only the performance of the websites' home pages but measures a complete web transaction representative for the end-users interactions with a website as well.

The report measures Uptime and Response Time as the most critical metrics for the availability and the reliability of any web-based operation, crucial for the end-users overall online experience. Measurements of the multi-step online transactions are made every 15 minutes, simultaneously, from 3 different monitoring locations: Washington DC (US East Coast), San Francisco, CA (US West Coast), and Chicago, IL (US Central).

The overall performance of most of the monitored gift shopping websites demonstrated their preparedness to meet the challenges of the expected heavier web traffic during the Mother's Day week.

We have found out the daily average response time from all monitored websites was 1.923 sec., which is nearly 0.3 seconds faster than the last year's. The daily average responses by locations are as follow:
  • Washington DC (US East Coast) – 1.685 sec
  • San Francisco, CA (US West Coast) – 2.367 sec
  • Chicago, IL (US Central) – 1.717 sec
For the second year in a row, the speed leader in this year's Mother's Day Report is personalizationmall.com, with an average response time of 0.583 seconds, followed by berries.com (0.959 sec) and 1800flowers.com (1.101 sec). Far away at the bottom of the table this year was giftbasketsplus.com with 4.452 seconds average response time, which probably frustrated many of the site's visitors and may have led to high website abandonment. Comparing to the last year's performance, the three leaders decreased their response time by an average of 0.148 seconds, while the slowest site this year performed better than last year — 0.171 seconds faster on average. The daily average uptime for the entire group of 11 websites for the 2021 Mother's Day shopping season was 99.99%. The daily average uptime by locations are as follow:
  • Washington DC (US East Coast) – 99.99%
  • San Francisco, CA (US West Coast) – 99.99%
  • Chicago, IL (US Central) – 99.99%
This year we have 9 of the 11 monitored gift shopping websites performed with no interruptions (100% uptime) during the whole monitoring period. The two websites that failed to be online uninterrupted were teleflora.com with an average of 99.993% uptime and sees.com with 99.870% total uptime. Both websites were inaccessible for a short period — less than 20 min. during the whole monitored period.

Average Response times for the whole period
#TargetSan FranciscoChicagoWashingtonAvg. resp. time
1personalizationmall.com0.7450.4960.5090.583
2berries.com0.8440.8571.1750.959
31800flowers.com1.0691.0241.2091.101
4ftd.com1.3701.0771.1921.213
5proflowers.com1.2911.0871.2861.221
6fromyouflowers.com2.1800.8730.8811.311
7sees.com1.6331.3401.3921.455
8teleflora.com2.3582.0232.3252.235
9gifttree.com5.0392.4871.7533.093
10gifts.com4.5943.3462.6493.530
11giftbasketsplus.com4.9134.2764.1694.452

Average Uptime for the whole period
#TargetSan FranciscoChicagoWashingtonAvg. uptime
1fromyouflowers.com100.000%100.000%100.000%100.000%
2gifts.com100.000%100.000%100.000%100.000%
31800flowers.com100.000%100.000%100.000%100.000%
4gifttree.com100.000%100.000%100.000%100.000%
5giftbasketsplus.com100.000%100.000%100.000%100.000%
6personalizationmall.com100.000%100.000%100.000%100.000%
7berries.com100.000%100.000%100.000%100.000%
8ftd.com100.000%100.000%100.000%100.000%
9proflowers.com100.000%100.000%100.000%100.000%
10teleflora.com100.000%99.980%100.000%99.993%
11sees.com99.841%99.894%99.876%99.870%

Best regards, and takeITeasy™ with WebSitePulse™

Iavor Marinoff, CEO


Methodology:
The 2021 Mother's Day Reports reflect a complete web transaction, representative for the End Users' interactions with a website. The reporting period covers the dates between Apr 30rd and May 10, 2021. Performance and availability measurements are made for a typical multi-step web transaction at 15 minute monitoring interval, every day 24/7. The WebSitePulse application monitoring service is used to collect data and to create the reports.
The steps in each transaction are comparable for all websites, and reflect the real online shopper experience. The simultaneous monitoring is performed from 3 US-based locations of the WebSitePulse monitoring network: San Francisco, CA, Chicago, IL, and Washington, DC. In case of a detected malfunction or unavailability, the system performs automated error verification from 3 independent resources and only after the above procedure is performed and has returned consistent results, the detected error is confirmed, recorded, and included in the daily performance reports. In these cases, an advanced WebSitePulse exclusive feature comes into play - Forced Monitoring -, which automatically switches to a 3 minute monitoring interval for increased accuracy.

About WebSitePulse:
WebSitePulse is a leading provider of global, independent, and objective availability and performance monitoring of web sites, servers, network components, web applications, e-business- and email round-trip transactions.

Contact:
For more information about this report please contact:
George T., CTO
phone: 1-407-380-1600
email:


Reproduction:
WebSitePulse launched the Performance and Uptime Reports program to keep the general public and the Internet community informed about the performance of specific websites and the challenges their webmasters, owners and operators are facing on a daily basis, especially when the web traffic intensifies due to some special events through the year. Some of the most popular web destinations, related to each particular event, are selected for the purpose of the Reports, and data from their performance measurements is made available on the WebSitePulse public website.

With the intention to broadly disseminate this information for the benefit of the Internet community, we encourage the use of this information without prior approval and under the following Terms and Conditions:

The Data from the performance measurements cannot be changed or manipulated and should be used "as is".