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Performance Tracking > 2024 Valentine's Day > Introduction
WebSitePulse 2024 Valentine's Day Online Retail Performance and Uptime Report
As Valentine's Day approaches, a palpable air of romance and affection fills the atmosphere, heralding the arrival of a holiday deeply cherished by many. Celebrated annually on February 14th, Valentine's Day is a time-honored tradition where love is not just a sentiment but an experience shared and expressed in numerous ways. Across the globe, people embrace this day to celebrate romantic love, friendship, and admiration, often marking the occasion with the exchange of cards, flowers, chocolates, and special dates.
A Trustpilot study shows that despite increasing expenses and debt, many young Americans, especially millennials and Gen Z, feel they need to spend a lot on Valentine's Day. The survey found that 33% of millennials and 21% of Gen Z in relationships, or 27% in total, feel more pressure to spend this year compared to last year.
Across all ages, 21% of those in relationships feel they must spend more than they can afford, and 19% think their partner expects them to spend a lot.
With living costs going up, 30% of Americans in relationships are skipping Valentine's Day because it's too costly.
For those celebrating, the average expected spending on a Valentine's gift is about $157.52, the survey says.
However, as hearts flutter and emotions soar, there's also a heightened expectation for businesses and services to perform seamlessly, ensuring that love-filled gestures and surprises are delivered without a hitch. This Valentine's Day Performance and Uptime Report delves into the crucial role of reliable service and performance during one of the busiest and most emotionally significant times of the year, exploring how industries brace for and manage the surge in demand that comes with the season of love.
For the 17th year, WebSitePulse will monitor 6 of the most popular gift websites. This Performance Report will measure the websites' uptime and response time as the most critical metrics for any web store's availability and reliability.
Web transactions will be measured every 15 minutes simultaneously from 3 different monitoring locations.
In-depth analytical information is also collected and stored in the WebSitePulse system for future reference.
A Trustpilot study shows that despite increasing expenses and debt, many young Americans, especially millennials and Gen Z, feel they need to spend a lot on Valentine's Day. The survey found that 33% of millennials and 21% of Gen Z in relationships, or 27% in total, feel more pressure to spend this year compared to last year.
Across all ages, 21% of those in relationships feel they must spend more than they can afford, and 19% think their partner expects them to spend a lot.
With living costs going up, 30% of Americans in relationships are skipping Valentine's Day because it's too costly.
For those celebrating, the average expected spending on a Valentine's gift is about $157.52, the survey says.
However, as hearts flutter and emotions soar, there's also a heightened expectation for businesses and services to perform seamlessly, ensuring that love-filled gestures and surprises are delivered without a hitch. This Valentine's Day Performance and Uptime Report delves into the crucial role of reliable service and performance during one of the busiest and most emotionally significant times of the year, exploring how industries brace for and manage the surge in demand that comes with the season of love.
For the 17th year, WebSitePulse will monitor 6 of the most popular gift websites. This Performance Report will measure the websites' uptime and response time as the most critical metrics for any web store's availability and reliability.
Web transactions will be measured every 15 minutes simultaneously from 3 different monitoring locations.
In-depth analytical information is also collected and stored in the WebSitePulse system for future reference.
